Do you want to start your career in Digital Marketing? So here you are in the right place. Here you will get proper detailed information. Today’s article is about entry-level jobs in digital marketing industry. You too can join these jobs even if you have no experience.
You just need to grab the knowledge. So you can easily find a beginner-level job in this field. You do not need any work experience. digital marketing is a career that is very useful for our youth. They must learn digital marketing, and get high-paying jobs in multinational companies.
What is Digital Marketing?
Digital marketing is a way to promote and sell products and services online. It is completely different from traditional marketing. When someone starts a new business. All of them need to engage with more customers to increase brand awareness.
Connect with a more trusted audience and customers. Digital marketing helps you reach the right audience. This is a very versatile business that you can do from anywhere. This is what makes it so fascinating and exciting.
READ MORE: To Know more about Digital Marketing click me.
What types of entry-level jobs in digital marketing?
Digital marketing career has become the most sought-after in 2022. There are a variety of entry-level jobs in the digital marketing field. In these fields, there are a lot of opportunities to build a career, and earn money according to your digital skills.
Every big multinational company needs a good digital marketing expert. So there are many job opportunities in the field of digital marketing. Some of the most popular job designations that I have discussed below.
Top Entry-level job list for a digital marketers
- Junior digital marketing specialist
- SEO specialist
- Web design
- Digital marketing manager
- Copyrighting and editing
1. Junior Digital Marketing Expert
A junior digital marketing specialist with multiple skills, primarily responsible for the online promotion of a website. This includes off-page and on-page SEO activities. They promote company websites with the help of various digital marketing platforms.
Junior digital marketing specialists work based on their level of experience. If they have the good working experience they will be promoted to another post.
Junior digital marketing expert is classified into two different categories:
No experience- they have good knowledge of digital marketing. holder of a university degree related to digital marketing. Certification in digital marketing from any private institute, but they have no working experience.
Experience holder- They are professionals with 1-3 years of work experience, and some other essential qualifications as well. They will get different work for promoting websites like paid promotion. Running an advertising campaign and many other tasks.
Related job title
Almost every job portal, company and the client wants to hire a Junior Digital Marketing Specialist. They used this type of job title to hire freshers.
- digital marketing jobs remote
- Marketing experts
- Junior digital marketing specialist
- Digital marketing associate
- Entry-level marketing experts
The average salary of a junior digital marketing expert is around 3 lakh per annum. This can be further divided as the basis of the experience.
- Entry-level [less than 1-year experience] – 3 lakh per annum
- 1 to 4 years experience- 3.5 lakh per annum
- 5 to 9 years experience- 5.5 lakh annum
2. SEO Specialist
Search Engine Optimization or SEO is basically the basis of all those activities, which are used to rank a website in search engines. So the question is this what an SEO specialist does in a company.
We can say that an SEO specialist is a person who is responsible for the ranking of the company’s websites. They do all the activities that help the sites to rank better in the search engines.
SEO professionals are one of the growing jobs in the digital marketing sector. This job designation is one of the best entry-level jobs in the digital marketing industry.
Related job title
Various job portals and companies hire SEO specialists to use this type of job titles
- Junior SEO Specialist
- Search Engine Optimization(SEO) Specialist
- SEO Marketer
- SEO executive
The minimum salary of SEO experts according to the pay scale is around 1.8 lakh annually.
Salary depends on the company and employee experience. In this industry, salary will be increased gradually.
- The basic salary is around 1.8 lakh annually at the SEO executive level
- 3 to 5 years of experience – 4.2 lakh annually.
- 5 to 9 years of experience- 7.8 lakh annually.
This is how SEO specialists earn money through their jobs. Not only jobs an SEO specialist earns as a freelancer also. They can take projects on freelancer sites and increase their income.
On a freelancing site, an SEO Specialist can charge per hour in dollars. The average hourly rate for SEO’s $79 per hour. It can rise up to $140 per hour for experienced SEOs.[ more than 10 years].
3. Web Design and development
Website design and development are also included in entry-level jobs in digital marketing. This job profile is best for those who are interested to develop new websites. In this designation, people are responsible for developing different websites. It can be a static website or maybe dynamic websites
A website developer can make the website through coding which is called a static website. They can develop a website through readymade templates and themes. That we called dynamic websites. A website developer must be creative-minded. So it can make professional designs websites. They must know the basic coding such as HTML, CSS, etc.
Salary for a web designer
The average salary for freshers in web designing is around 10k to 15k per month. But it is not fixed for every company. It gradually increases when you grab experiences.
- For fresher- 1.2 lakh annually
- For experience holders – 6lakh annually.
4. Digital Marketing Manager
Another one of the most popular designations, for entry-level jobs in the digital marketing industry. That is the digital marketing manager. Digital marketing managers are mainly liable for making strategies and planning. Implementing that to promote companies and brands’ products.
They manage various digital marketing channels like social media networks,
Paid advertising campaigns, email marketing, etc. to target the right audience. Those who are on the post of Digital Marketing Manager in any company. They work with the content marketing team to make the plan successful.
What skills does a digital marketing manager need to know
- Video marketing
- SEO, SEM
- Content marketing
- Data analysis
- Creative minded
Salary for digital marketing manager
- The salary for a digital marketing manager starts from 3.5lakh per anum. It gradually increases up to 7.2 lakh annually. Different companies have different salary packages. Salary for digital marketing managers depends on their experience level.
If they have good experience approx 5 to 9 years. Their salary can be increased up to 12 lakh annually. A digital marketing manager can also earn money through freelancing. They can approach Indian clients and earn money in dollars.
5. Copywriting and editing
While having evolution in the digital marketing industry. Copywriting is gaining popularity day by day. Copywriting is a reason why people buy something online. Every multinational company hires a copywriter. A copywriter is responsible for writing the text as a caption in paid advertising. It can pitch a company’s products to the right audience.
Copywriters are usually hired by businesses in order to write landing pages, sales letters, social media posts, etc. this is basically for readers to take some action. All copywriters make content in the format of AIDA. attention, interest ,desire,action.
Salary of copywriters
The basic salary of copywriters is 3.5 lakh annually. They can also earn more money as freelancers. Salary depends on the experience level and knowledge.
- Entry-level beginners- 3 lakh annually
- 1 to 4 years of experience- 3.5 lakh annually
- 5 to 9 years of experience- 6 lakh annually
- Above 10 years of experience- 7 lakh annually
Skills that need in entry-level jobs in digital marketing
- Content writing
- On-page SEO skills
- Off-page SEO skills
- Basic HTML skills
- Good knowledge of website CMS(content management system).
- Analytics skills
- Basic knowledge of digital marketing tools
What is the salary of a digital marketer in India?
The average salary of a digital marketer is around 5 lakh per annum. (entry-level jobs). Where seniors get paid a high salary around 7 to 10 lakh per annum. (who have 6 to 10 years of experience).
Is digital marketing a good career?
Yes definitely, digital marketing is a good career option for youth in 2022. Not even youth people anyone can learn digital marketing. This industry became more popular in the last 2 years since covid-19 arise. Digital marketing is a good career option. Also, it is a great way to grow up business.
How can a fresher get a job in digital marketing?
As a fresher, it is hard to find high-paying jobs in the digital marketing industry, but if you have good knowledge, you can easily get a job in this sector. As a fresher, you don’t get a high-paid salary, but you can earn more money when you grab experiences.